"One of the starting points of modern (study of significance) is the recognition that the words of everyday language for each person are charged with a complex of 'meanings', and that part of this complex of meanings, of emotional and volitional elements, is taken over in the language of science.
As the progress of science is entirely dependent on the mutual understanding between people working in the same field, it is important at least to recognize these irrational elements in our scientific thinking, and were possible to eliminate them..."
So much information is presented to us these days from so many sources, how often do we stop to think about the "emotional and volitional elements" that had probably colored what was said?
