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Tuesday, February 26, 2008

Some medical trade literature with gender issues

I put up on Flickr 4 scans from 3 pieces of medical trade literature responding to a posting on another blog about gender and advertising. Here they are:

duJur-Amsco's' "Communication Capsules for Inner Space - the new... Stenorette dictating systems" cover. Circa 1961. Accession #2002.0042.

"Essence of Womanhood" Published by Personal Products Corporation, Milltown, New Jersey. Makers of MODESS TAMPONS. Circa 1960. Accession #2002.0042.

"Essence of Womanhood" doctor's ordering form. Published by Personal Products Corporation, Milltown, New Jersey. Makers of MODESS TAMPONS. Circa 1960. Accession #2002.0042.

"Lady, your anxiety is showing (over a coexisting depression)" folder cover for "The Nervous System anatomical illustrations" published by Merck, Sharp and Dohme, West Point, PA. Circa. 1969. Advertises Triavil "a broad-spectrum psychotheraputic agent for the management of outpatients and hospitalized patients with psychoses or neurosis characterized by mixtures of anxiety or agitation with symptoms of depression..." Accession #2002.0042.

Trade literature and advertising can be fascinating.

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